East Tennessee Children’s Hospital
We’re all kids at heart.
Since 2013, Draft has worked with the amazing team at East Tennessee Children’s Hospital (ETCH) to develop fun, educational, and award-winning creative videos. From pre-op surgery tours to super hero visits, PSA’s to NICU projects, Draft has created a wide array of content for the brand.
- Color Correction
- Color Grading
- Motion Graphics
Surgery Day doesn’t have to be scary.
That’s why ETCH contacted Draft to make a fun video that shows kids how easy and pain free it is to be a patient.
We worked with the same nurses and staff that kids will see at the hospital to get them comfortable with their visit to ETCH.
ETCH is focused on family centered care. Just ask the Dial family…
ETCH is home to all kinds of heroes: patients, doctors, and well…even real super heroes!
4 out of 5 car seats are installed improperly. Think about that for a second.
Draft was asked to concept a spot that quickly and efficiently demanded viewers to take notice and (more importantly) action to ensure their carseats are properly installed. This truly could mean life or death.
Behind the Scenes of “Sitting Safer”
Wearing a helmet isn’t just a good idea…it’s the law in Tennessee.
Behind the Scenes of “Helmet Safety”
Introducing the all-new Neonatal Intensive Care Unit at ETCH.